Culture

Bill Cosby Asks The Internet To Meme Him. It Does Not Go Well.

Who thought asking Twitter to make memes of an alleged serial rapist would go so badly?

by Luke Ryan  11 November 2014

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Trigger warning: this post contains references to rape and sexual assault.

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Look, I’m no social media expert, but I am going to suggest that when the product that you’re representing (in this case, Bill Cosby) has been making headlines due to not one, not two, but 14 separate rape allegations, that is not your cue to front-up to Twitter and declare to the world: “Meme me!”

And yet, here we are…

cosbymeme

It’s since been taken down, but when it was posted that link led you to a selection of 12 Bill Cosby photos to write large, white Impact text all over. Just like a lolcat! LOL. It’s the internet!

I just… On what conceivable world did anybody involved in the Cosby empire think that this was going to go well? At all? I need to know. What was the meeting where they decided that the best way to rehabilitate their client’s image was to start a meme competition? Brands have been savaged for a lot less before. Lest we forget #susanalbumparty. Or is this just someone’s ingenious attempt to get themselves fired? The mind does boggle.

So, let’s take a look at the greatest gifts of #CosbyMeme, shall we?

Here’s the very first reply. So prescient, Danny.

https://twitter.com/DConcepc/status/531939115055730689

And then the carnage begins.

And then this kicker.

There’s plenty more to discover over at #CosbyMeme.